Our Approach


Princeton Ventures partners with great entrepreneurs to provide capital, strategic resources and expertise to help grow their businesses and reduce risk. We manage highly flexible capital that makes us among the most accommodating and responsive growth equity investors in the country. We are deal size agnostic and lead larger rounds of financing by co-investing with

other top investors in our network. This approach provides us with enhanced flexibility in structuring investments that best position companies for long-term success. It also allows us to invest across a broad range of growth industries and in companies at various stages of development.



The Power of Partners

Very few of the most successful companies choose to go it alone. That’s because the capital and experience of a partner like us, if not instrumental to success, can help optimize the efforts of even the best management teams. As successful investors and entrepreneurs, we bring important contributions to the management teams with whom we work. We know that we may not have all the answers required in every situation. Our willingness to partner with others ensures that we bring the right set of resources to every business in which we invest.

How We Work with Companies

With every investment we make, we enter into a long-term business relationship with management teams to build companies of extraordinary value. Our core principles center around collaboration, perspective, flexibility and support which empower our history of successful outcomes. We build high-powered support systems for our management teams, starting with a world class board of directors on which we typically serve. Our experience, personal networks, and added horsepower help our teams attract and retain the best talent, generate and assess business opportunities, find and fund acquisitions, and increase exit values.

Optimized Solutions That Are Easy for Entrepreneurs

Our flexibility, focus, experience, and willingness to collaborate save time and increase the entrepreneur’s chances of closing the right investment with the right long-term partners for his or her business.